El Caballero
El Caballero is a Mexican restaurant that serves authentic Mexican food.
The main logo is a smirking, moustache-ed, young man adorned with a beautiful sombrero and warm colors with a touch of cool. His name is 'El Cabellero', a gentleman that is proud of his culture.
El Caballero has a smirk that shows lightheartedness; a teasing laugh bubbling beneath his moustache. The sombrero is tipped forward covering half of his face and he doesn't appear to have a mouth. It evokes mystery, a curiosity and a drive to figure out who is El Caballero.
The warm colors are friendly and inviting. It's a reminder of home even if the consumer does not have roots in Mexico, the familiarity of home stands tall, unifying everyone no matter what their background may be.
El Caballero serves authentic Mexican food including: burritos, tacos, sopes, menudo, tamales, and so much more.
The mysterious and charming Caballero unifies people with a warm meal.