Salad Chips
Salad Chips was created for the intent of making snacking healthier and easier. It is the healthier alternative to the world's most famous recipe; the potato chip.
Salad Chips takes the potato chip recipe and blends it with a variety of fruits and vegetables. The cacophony of fruits and vegetables resembles a salad where the title is inspired from. Add a little bit of ranch and there we have Salad Chips.
The fruits and vegetables included in Salad Chips are: tomato, pumpkin, collard greens, and of course, potatoes.
The logo's main color is a bright, bold yellow. Friendly and inviting, adorned with a softer orange to relax the racing thoughts of the yellow. A sprinkle of green to promote health and natural ingredients and white to ease the mind, assuring consumers about the brand. It evokes trust, serenity, and peace. The logo is in the shape of a flower and so are the chips that settle inside the chip bag.